If you haven't tried it yet, just imagine what it feels like to stand face-to-face with a fire-breathing dragon who just ate a whisky barrel full of spicy cinnamon. Live it, love it, shoot it – what happens next is up to you. Platinum 7X The ultra-smooth vodka in a chiseled blue bottle, Platinum 7X is everything a vodka should be. Distilled seven times, Platinum 7X Vodka makes a bold impression, delivering purity and smoothness at an attractive price.